Monday 29 September 2014

Blog 11 – The objective of the azienda


1) After watching TED video “How great leaders inspire action” (http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action), find and discuss the WHAT, HOW and WHY of a company using its mission statement

Blog 10 – Your WHY


1) Discuss shortly the WHY you chose the bachelor degree in English.

Blog 9 – The motivations under the Fundamentals of Business website


1) What could be motivations that lead a professor of a public university to build a website like that of Fundamentals of Business?
2) What do you think if the professor put advertisement in the website and in the Blog?

Blog 8 – The British Petroleum case


1) Give your opinion on the video Who’s Minding the Store? The Ethics of Corporate Governance for what concern the BP case
2) Do you think Margaret Blair is against the logic of profit?

Wednesday 24 September 2014

Blog 7 – The useless "economic" entities

1) Using newspapers, Internet and other sources find a story (no more than five lines, you can also post the link) on a useless entity, answering the following questions: What is the name of the entity? Why is it useless, unproductive? Why is it still surviving?

Blog 6 – The attribute of economicity

1) After reading the article “Henry Ford and the model T” (please click here to download it), analyse the effectiveness and the efficiency of Ford Motor Company, before and after the year 1924. For instance, after 1924 was Ford Motor Company both effective and efficient? Or effective but not efficient or efficient but not effective? Why?
2) After watching the YouTube video “How it is made honey“, do you have the elements to evaluate the strategic effectiveness of the economic entity? Why?
3) After watching the YouTube video “How it is made chocolate”, do you have the elements to evaluate the strategic effectiveness of the economic entity? Why?
4) After watching the YouTube video “How it is made Pringles”, do you have the elements to evaluate the strategic effectiveness of the economic entity? Why?

Tuesday 23 September 2014

Blog 5 – The productivity of the workers

1) After watching the YouTube video “How is made chocolate”, suggest how to increase the productivity of the workers or materials used to produce the chocolate
2) After watching the YouTube video “How is made honey”, suggest how to increase the productivity of the workers or materials used to produce the honey
3) After watching the YouTube video “How is made Pringles”, suggest how to increase the productivity of the workers or materials used to produce the Pringles



Blog 4 – The needs* satisfied and to be satisfied

1) Select a firm that during the last years has satisfied more your needs, indicating also what are the needs satisfied (your WHY).
2) For the firm selected identify at least three competitors (e.g. if you select Fiat, the three competitors may be Renault, Toyota, Peugeot), saying why the company indicated in the point 1) has satisfied more your needs.
3) Select three of your needs that so far no company has satisfied yet. Be specific about your need. E.g. I desire a waterproof bag because when a go to the sea I would like to feel free to… So indicate WHY you want that waterproof.

* Remember that the term “needs” is also used as synonymous of wants

Blog 3 - Factors of production


1) What are the factors of production shown in the videos “How is made chocolate?”
2) What are the factors of production shown in the videos “How is made honey?”
3) What are the factors of production shown in the videos “How is made Pringles?”

Blog 2 - The tangible and intangible products

1) Indicate one organization that produces tangible products (e.g. Coca Cola) and one that produces intangible products (Vodafone).

2) Describe the characteristics of those products (e.g. the transportability; intrinsic characteristics), discussing why, in your opinion, some people prefer those product instead of those produced by competitors (e.g. some people choose Coca Cola instead of Pepsi because…).

Monday 22 September 2014

Questions

Try to answer the questions of the teacher or ask questions to your colleagues.

Monday 8 September 2014

Blog 1 – Maslow’s hierarchy of needs



1) What are your most important 5 needs?
2) What are your most important 5 wants?
3) After watching the YouTube video “An introduction to Maslow’s hierarchy of needs” for each need and want indicate the level of the Maslow’s scale